{"id":9655,"date":"2026-04-07T11:48:09","date_gmt":"2026-04-07T09:48:09","guid":{"rendered":"https:\/\/porscheservice.porsche-iberica.com\/es\/?p=9655"},"modified":"2026-04-24T12:07:56","modified_gmt":"2026-04-24T10:07:56","slug":"porsche-design-inaugura-su-nueva-fabrica-de-timepieces-en-grenchen-un-hito-para-la-relojeria-suiza-y-para-la-marca","status":"publish","type":"post","link":"https:\/\/porscheservice.porsche-iberica.com\/es\/blog\/seccion-timepieces\/inauguracion-fabrica","title":{"rendered":"Nueva f\u00e1brica de Timepieces Porsche Design."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9655\" class=\"elementor elementor-9655\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-465c1b2 e-flex e-con-boxed e-con e-parent\" data-id=\"465c1b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element 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class=\"elementor-element elementor-element-0e8c2ef elementor-widget elementor-widget-heading\" data-id=\"0e8c2ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Porsche Design inaugura su nueva f\u00e1brica de Timepieces en Grenchen: un hito\npara la relojer\u00eda suiza y para la marca<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85b0350 elementor-widget elementor-widget-text-editor\" data-id=\"85b0350\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>El 19 de marzo de 2026 marc\u00f3 un antes y un despu\u00e9s para Porsche Design y para el mundo de la relojer\u00eda de alta gama. La marca inaugur\u00f3 oficialmente su nueva manufactura de relojes en <strong>Grenchen, Suiza,<\/strong> consolid\u00e1ndose como <strong>la \u00fanica firma automotriz del mundo con su propia planta de relojer\u00eda.<\/strong> Esta apertura representa mucho m\u00e1s que un simple traslado: simboliza un compromiso estrat\u00e9gico y de largo plazo con el segmento de Timepieces y una apuesta decidida por la innovaci\u00f3n, la calidad y la tradici\u00f3n relojera suiza.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f9bf33 elementor-widget elementor-widget-heading\" data-id=\"1f9bf33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un edificio hist\u00f3rico transformado en un centro de excelencia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da501d4 elementor-widget elementor-widget-text-editor\" data-id=\"da501d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La nueva f\u00e1brica ocupa un edificio con profundas ra\u00edces relojeras, construido en 1955 y vinculado hist\u00f3ricamente a Eterna. Porsche Design adquiri\u00f3 la propiedad en la primavera de 2024 y la someti\u00f3 a un proceso de modernizaci\u00f3n integral que se complet\u00f3 en tan solo 18 meses.<br \/>El resultado es un espacio completamente renovado que combina:<\/p><ul><li><strong>Tecnolog\u00eda de vanguardia.<\/strong><\/li><li><strong>Procesos de producci\u00f3n secuenciales inspirados en la ingenier\u00eda automotriz.<\/strong><\/li><li><strong>Iluminaci\u00f3n especializada y control extremo de temperatura y humedad<\/strong> para garantizar precisi\u00f3n en cada etapa del ensamblaje.<\/li><\/ul><div>\u00a0<\/div><p>Con sus <strong>3.600 m\u00b2<\/strong>, la planta se posiciona como un \u201ccentro de competencia\u201d donde convergen desarrollo, ingenier\u00eda, ensamblaje, control de calidad, log\u00edstica y servicios postventa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2591519 elementor-widget elementor-widget-image\" data-id=\"2591519\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/porscheservice.porsche-iberica.com\/es\/wp-content\/uploads\/elementor\/thumbs\/TIMESPIECES-MANUFAKTUR-1140x475-3-rlnla1su311c98eyqguik1h4vheakr3i61s0pakmyo.jpg\" title=\"TIMESPIECES MANUFAKTUR 1140\u00d7475-3\" alt=\"TIMESPIECES MANUFAKTUR 1140x475-3\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1515963 elementor-widget elementor-widget-heading\" data-id=\"1515963\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un nuevo hogar en el coraz\u00f3n de la tradici\u00f3n relojera suiza<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f1841a elementor-widget elementor-widget-text-editor\" data-id=\"6f1841a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>El traslado desde la antigua sede en Solothurn supone la llegada definitiva de Porsche Design a una de las regiones m\u00e1s prestigiosas de la relojer\u00eda suiza. Con esta apertura, la marca establece por primera vez una base operativa permanente en el conocido \u201ctri\u00e1ngulo relojero\u201d del pa\u00eds, un \u00e1rea reconocida por su savoir-faire y su alto grado de especializaci\u00f3n. Para Porsche AG, empresa matriz, este paso es un hito estrat\u00e9gico: reafirma su ambici\u00f3n de estar a la vanguardia de la innovaci\u00f3n en todos sus segmentos, trasladando el ADN de dise\u00f1o y precisi\u00f3n de los deportivos Porsche al universo de la relojer\u00eda mec\u00e1nica.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b84c56 elementor-widget elementor-widget-heading\" data-id=\"9b84c56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La filosof\u00eda Porsche: forma y funci\u00f3n en perfecta armon\u00eda<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca80ed1 elementor-widget elementor-widget-text-editor\" data-id=\"ca80ed1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>La esencia de esta nueva manufactura se basa en un principio claro: la uni\u00f3n inseparable entre <strong>ingenier\u00eda, est\u00e9tica y funcionalidad.<\/strong><\/p><p>En la planta de Grenchen, todos los procesos se han dise\u00f1ado siguiendo los mismos est\u00e1ndares aplicados en la producci\u00f3n de autom\u00f3viles Porsche:<\/p><ul><li><strong>Log\u00edstica just-in-time<\/strong><\/li><li><strong>Procesos secuenciales eficientes<\/strong><\/li><li><strong>Control total de la calidad en cada eslab\u00f3n de la cadena<\/strong><\/li><\/ul><div><span style=\"text-align: var(--text-align);\">\u00a0<\/span><\/div><div><span style=\"text-align: var(--text-align);\">La promesa <strong>\u201cSwiss Made\u201d<\/strong> no se interpreta solo como origen, sino como una\u00a0<\/span><span style=\"text-align: var(--text-align);\">declaraci\u00f3n de est\u00e1ndares intransigentes de calidad y precisi\u00f3n que definen la\u00a0<\/span><span style=\"text-align: var(--text-align);\">identidad de la marca.<\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54cce70 elementor-widget elementor-widget-heading\" data-id=\"54cce70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Personalizaci\u00f3n: la joya de la corona<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6de7852 elementor-widget elementor-widget-text-editor\" data-id=\"6de7852\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Uno de los grandes pilares de esta nueva etapa es la <strong>personalizaci\u00f3n extrema.<\/strong> Los relojes \u201cCustom-built\u201d \u2014certificados COSC y configurables al detalle por cada cliente\u2014 se convierten en el coraz\u00f3n del portafolio de Porsche Design.<\/p><p>Al igual que en los deportivos Porsche, cada pieza puede configurarse seg\u00fan gustos y necesidades particulares, desde materiales hasta acabados, convirtiendo cada reloj en una pieza \u00fanica y personal.<\/p><p><span style=\"text-align: var(--text-align);\">Adem\u00e1s, la nueva planta incorpora espacios dise\u00f1ados para la interacci\u00f3n directa con\u00a0<\/span><span style=\"text-align: var(--text-align);\">el cliente:<\/span><\/p><ul><li><strong>Exposici\u00f3n hist\u00f3rica de relojes Porsche Design.<\/strong><\/li><li><strong>Fitting Lounge para configurar piezas personalizadas.<\/strong><\/li><li><strong>Zonas de eventos y visitas guiadas.<\/strong><\/li><li>Incluso la posibilidad de <strong>acceder a la f\u00e1brica con el propio coche Porsche.<\/strong><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77a3870 elementor-widget elementor-widget-heading\" data-id=\"77a3870\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sostenibilidad como prioridad<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c99e877 elementor-widget elementor-widget-text-editor\" data-id=\"c99e877\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>El compromiso con el medioambiente tambi\u00e9n est\u00e1 presente en la nueva manufactura.<br>El edificio integra:<\/p>\n<ul>\n<li><strong>Paneles solares<\/strong> capaces de generar m\u00e1s del 60 % de la energ\u00eda necesaria.<\/li>\n<li><strong>Sistemas de ventilaci\u00f3n con recuperaci\u00f3n de calor.<\/strong><\/li>\n<li><strong>Soluciones de climatizaci\u00f3n eficientes y sostenibles.<\/strong><\/li>\n<\/ul>\n<div><span style=\"text-align: var(--text-align);\">&nbsp;<\/span><\/div>\n<div><span style=\"text-align: var(--text-align);\">Estas medidas permiten una significativa reducci\u00f3n de emisiones anuales de&nbsp;<\/span><span style=\"text-align: var(--text-align);\">CO\u2082.<\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad32c8b elementor-widget elementor-widget-image\" data-id=\"ad32c8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/porscheservice.porsche-iberica.com\/es\/wp-content\/uploads\/elementor\/thumbs\/TIMESPIECES-MANUFAKTUR-1140x475-4-rlnl06hubniycmr2d79jdj4wbu1jr5wyt76hap7gao.jpg\" title=\"TIMESPIECES MANUFAKTUR 1140\u00d7475-4\" alt=\"F\u00e1brica relojes Porsche\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3ae5de elementor-widget elementor-widget-heading\" data-id=\"f3ae5de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un nuevo cap\u00edtulo para Porsche Design Timepieces<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad1a56 elementor-widget elementor-widget-text-editor\" data-id=\"2ad1a56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Con esta inauguraci\u00f3n, Porsche Design abre un nuevo cap\u00edtulo en su historia, reforzando su posici\u00f3n como fabricante independiente y elevando los est\u00e1ndares de la relojer\u00eda mec\u00e1nica moderna. La planta de Grenchen no es solamente un centro de producci\u00f3n: es una declaraci\u00f3n de intenciones, una fusi\u00f3n perfecta entre la tradici\u00f3n suiza y el esp\u00edritu innovador de Porsche.<\/p>\n<p>Seg\u00fan Matthias Becker, miembro del Consejo Ejecutivo de Ventas y Marketing de Porsche AG, esta inversi\u00f3n \u201crepresenta un claro compromiso con nuestra divisi\u00f3n de relojes\u201d y un impulso para seguir creciendo en un mercado donde la precisi\u00f3n, la artesan\u00eda y la personalizaci\u00f3n son fundamentales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c6f52bf e-flex e-con-boxed e-con e-parent\" data-id=\"c6f52bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Porsche Design inaugura su nueva f\u00e1brica de Timepieces en Grenchen: un hito para la relojer\u00eda suiza y para la marca.<\/p>\n","protected":false},"author":6,"featured_media":9673,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[19,23],"tags":[],"class_list":["post-9655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-timepieces-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nueva f\u00e1brica de relojes en Grenchen&#8211; Porsche Service<\/title>\n<meta name=\"description\" content=\"Porsche Design inaugura su nueva f\u00e1brica de Timepieces en Grenchen: un hito para la relojer\u00eda suiza y para la marca.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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